SHANNON SORBARA

Founder and CEO of Hair Solutions of Tampa

Over 35 Years of Non-Surgical Hair Replacement Experience

For more than 35 years, Shannon Sorbara has worked in the specialized field of non-surgical hair replacement, helping men and women experiencing thinning hair and hair loss find solutions designed to look natural, feel comfortable, and restore confidence.

Shannon is the Founder and CEO of Hair Solutions of Tampa, which she established in Tampa in 2005. Her personal industry experience, however, began many years earlier and includes hands-on client work, professional education, stylist training, product development, hair system design, and collaboration with leading hair replacement manufacturers.

Today, Shannon brings that experience directly to clients at Hair Solutions of Tampa through private consultations and highly personalized hair replacement solutions.

A Career Built Around Hair Replacement

Hair replacement has been part of Shannon’s life since an early age.

Growing up around her father’s hair replacement studio in Pittsburgh, Shannon was introduced to the industry long before beginning her own professional career. She gained firsthand exposure to client consultations, hair systems, styling, marketing, and the personal impact hair loss can have on both men and women.

That early experience became the foundation for a career dedicated specifically to non-surgical hair replacement and natural-looking hair restoration solutions.

Before founding Hair Solutions of Tampa, Shannon served in management and education roles within the hair replacement industry, including working with Next Generation Hair in Fort Myers from 1998 to 2005.

In 2005, she founded Hair Solutions of Tampa with a goal that continues to guide the studio today: provide individualized hair loss solutions in a private, welcoming environment where clients are treated with respect and never pressured into a one-size-fits-all approach.

Industry Educator & Technical Trainer

Shannon’s experience extends beyond working directly with clients.

Throughout her career, she has served in professional education and technical training roles within the hair restoration industry. Her experience includes:

  • Serving as a Technical Director of Education for a major hair restoration provider

  • Training cosmetologists and hair professionals in non-surgical hair replacement techniques for men and women

  • Training and certifying professionals in more than 30 studios nationwide

  • Educating professionals on hair systems, application, customization, styling, and client care

  • Working with manufacturers and vendors on hair replacement products and solutions

  • Contributing to product development, hairline design, base construction, and related hair replacement technology

  • Continuing her own education through professional hair restoration training programs

This combination of client experience, technical knowledge, artistry, and professional education gives Shannon a perspective that extends well beyond simply fitting a hair system.

She understands how a system is constructed, how it should integrate with a client’s existing hair, and how details such as the hairline, density, texture, color, base design, movement, and maintenance requirements affect the finished result.

Television & Media Experience

Shannon’s expertise has also led to opportunities outside the salon.

From 2011 through 2015, Shannon worked with the CBS television series Undercover Boss, assisting with transformations used to help participating executives change their appearance for the program.

Her work and expertise have also been associated with industry and local media including Modern Salon, The National Hair Journal, Tampa Bay’s Best, and News Channel 8.

A Message from Shannon

Every client I meet has a story—sometimes of confidence lost, and always of transformation waiting to happen. My greatest reward is watching someone light up again when they see themselves in the mirror.

Discover the artistry of confidence. Schedule your private consultation with Shannon Sorbara today.

Shannon's Professional Experience

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Hair Solutions of Tampa Bay
—February 2005-Present / President & Owner
  • 2011–2015: Working with CBS on Undercover Boss television series
  • Instrumental in product development for hair restoration manufacturer
  • Responsible for client evaluations, assessments, solutions and relationship building
  • Develop strong vendor and manufacturer relationships; with chemical companies, hair product companies and hair care organizations
  • Built a strong marketing campaign to generate business
  • Served as Technical Director of Education for major hair restorative provider
  • Responsible for all activities associated with running a business, such as invoicing; A/P; A/R; implementing technology to make business run more efficiently and effectively; hiring and training of staff
  • Works hand in hand with Vice President of Sales and Marketing for base design and construction of the hair line and the product wet line

Next Generation Hair – 1998-2005
Manager; Ft. Myers, FL

  • Trained all cosmetologists on non-surgical hair restoration for men and women
  • Certified and responsible for all hair extensions for clients
  • Responsible for all hair systems used on clients
  • Educator for manufacture
  • Implemented a sales-building, grassroots marketing plan for organization, which resulted in increased sales and a loyal customer base
  • Developed relationships with vendors

American Hairlines Studio – 1993-2005
Manager, Wexford, PA